Affordable options to help make your Edinburgh Fringe Festival show a success
You likely have your posters and flyers designed and ready to take the royal mile by storm when the fringe begins.
But how much further have you gone to make sure people know about your show?
Get the Flip it Around “Fringe Ready” Marketing Package
Have you written and sent a press release out to theatre websites and bloggers to ask for coverage or reviews of your show?
Have you created a website for your show where people can access all the information they need before, during and after the fringe?
Have you set up Social Media accounts for your show? Instagram + TikTok are great for fringe shows.
Have you created templates for social media so you can easily copy and paste show reviews you receive during the run?
Have you got a bank of pre made assets you can share on social media on rotation (tickets available for today’s performance, meet the cast etc).
Have you created a short punchy trailer video to showcase your show?
|**Starter**|Flyer/poster design + Fringe listing copy |£150–300 |
|**Core** |Above + social content pack + press release |£400–700 |
|**Full** |Above + trailer video + press outreach + flyering strategy|£800–1,500 |
Tips to Make It Attractive
• Bundle print design with digital — most small shows don’t have a designer
• Offer a Fringe-specific timeline (most marketing needs to land 6–8 weeks before August)
• Emphasise ROI — even 5 extra audience members per show pays for basic marketing
• Highlight reviewer relationships if you have them — a 4-star review is worth more than any ad
Can I help take this burden off of you and your team so you can focus on making the best show
Possible?